If you have a free Facebook group or a client-student only Facebook group (or Slack or Circle or wherever), these nuggets are great for posting helpful content in there and start conversations in the comments, without having to constantly come up with new stuff to say.

Why this works: 

• It's a great way to prompt conversations among your community about a topic that is relevant to what you teach/do/sell. You're keeping your group members engaged while also reminding them of your expertise.

• If you mention and link to an offer or freebie, it's an easy way to make sales of a product that you're not actively launching or doing a live promo for. It's relevant to the post, so if people want to learn more about that topic, it's natural and helpful to them to point them to that offer.

• Even if you don't link to an offer, it's possible that a community member who has already done that offer will mention it and link to it in the comments!

• Unlike Instagram, you don't have to come up with or create a graphic or image to go with it.

Elizabeth Goddard (from the Evergreen Email Sequence section) uses this strategy to post in her client-student only Facebook group, in tandem with her evergreen email sequence — it's not even the same nugget that she's sharing! It's just another place where she shares even more valuable content with her community.